Google+ is the hottest thing in social media. In just a few short days, the site gathered hundreds of thousands of users, making it a definite contender in the social media arena. A few weeks after launch, it was up to more than twelve million users! With such explosive growth, it is poised to become a major player very quickly. There is even some buzz in the world of social marketing that perhaps Google+ might even eventually replace Twitter, because it is so easy to use and integrates so many features into one unique platform. Obviously, anyone who is serious about promoting their brand should take advantage of emerging technology, and Google+ is at the forefront of new developments in social networking. This is the perfect time to join the game!
Benefits of Google Plus for business.
5 Ways Google+ Changes Search
Here are a few ways Google+ will influence how you will get traffic from Google’s search engine, whether by boosting your position in search results, increasing the chances that people will click into your site, or other factors.
1. Improving Google Search
As a result of Google+, Google will be able to improve its search engine results pages through the enhanced information it will be able to collect from your social circle. Google+ offers a lot of elements that will allow Google to understand trends and what people are interested faster than ever before. Not only can they see what you share with your friends or what you are reading, but now they can also see which of your friends are most important to you. In the past, they could have had a broad vision of your followers on Twitter, but now they can directly see exactly how you interact with those people. For example, do you frequently share links with only a small handful of people?
If you have a very tight relationship with a small network and a broader network that you are less engaged with, Google could know to promote your tight relationships in search results or use ads over the broad network…………………….
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